Why Start a Business?

Before you can ask yourself or others how to find a job, instead ask yourself: how can I unleash my potential?

It’s a big question, and a necessary one. If your job is simply to follow procedures – no matter how sophisticated – you’re competing with robots at worst, and plenty of other people at best. The key is to build competitive advantage in things that are uniquely human, and unique to you. 

In this video, Talentism founder Jeff Hunter explains the concept of Big 4, sharing a framework for how to think about and seek out the types of work and organization that will help you unleash your potential.